We’re excited to share that Snap has acquired NextMind, a Paris-based neurotech company. NextMind has joined Snap to help drive long-term augmented reality research efforts within Snap Lab. The team will continue to operate out of Paris.

Snap Lab is our cutting-edge hardware team, focused on building devices that advance Snap’s augmented reality platform. Snap Lab’s programs explore possibilities for the future of the Snap Camera, including Spectacles. Spectacles are an evolving, iterative research and development project, and the latest generation is designed to support developers as they explore the technical bounds of augmented reality. 

Before joining Snap, NextMind developed non-invasive brain computer interface (BCI) technology in order to enable easier hands-free interaction using electronic devices, including computers and AR/VR wearables and headsets. This technology monitors neural activity to understand your intent when interacting with a computing interface, allowing you to push a virtual button simply by focusing on it. This technology does not “read” thoughts or send any signals towards the brain.

We’re looking forward to working with NextMind to overlay computing on the world and improve the way that technology can serve humanity. And of course, we’re hiring!