What is Camera Kit?

Camera Kit is a turnkey SDK solution that enables developers to leverage Snap’s world class AR platform and technology in their mobile applications to deliver unique and compelling AR experiences to their users.


Quickly and easily integrate the Camera Kit AR SDK into your mobile application.


Create a wide variety of innovative augmented reality experiences through the Lens Studio development software or tap into Snap’s network of experienced AR Lens developers through the Creator Marketplace.


Schedule and manage AR Lenses to reach your customers at the right time. Drive incremental distribution and reach of the AR experiences built for your Camera Kit application on Snapchat.

Case Studies

Microsoft Flip

As a video discussion app, the camera is at the heart of the Microsoft Flip experience — it's how community members tell stories and share perspectives. Flip wanted to incorporate augmented reality as a new way to engage and inspire their community of educators, learners, friends, and families.

Camera Kit immediately upleveled Flip’s AR capabilities by providing their community with new tools for creativity, expression and education. With Camera Kit, Flip delivers custom Lenses developed specifically to enrich the educational experience directly through the camera. These AR Lenses are inspired by the Flip community and teach new skills — like an ASL Lens that utilizes Snap’s advanced hand tracking technology to teach the basics of fingerspelling.

The streamlined AR development and distribution process between Lens Studio and Camera Kit enables Flip to ship monthly expressive Camera drops for their community across key cultural moments like Earth Day and Black History Month. Seasonal and cultural moment Lenses consistently perform in the top 5 effects among the Flip community, which inspires the team to constantly expand its AR capabilities with new AR features like Video Backdrops, Learning Lenses, and Dance Lenses.

Integrating Camera Kit

Create for Camera Kit

Lens Studio

Lens Studio is a powerful, best-in-class desktop application designed for artists and developers to build augmented reality experiences.

Lens Web Builder

Lens Web Builder enables developers, brands, and agencies to create AR experiences through our templates with no coding experience required.

Creator Marketplace

Discover and partner with top AR developers and agencies in the Snap Creator Community that are experts in building with Lens Studio software.

Request Access

​​Submit a request for the Closed Beta below and stay tuned for expanded access announcements.

1Source: Zoog internal data through 3/12/22.
2Source: Smule internal data Q4 2021.
3Source: DRESSX Internal data August 17 - November 9, 2021
4Source: Moj internal data February 2021 - November 19, 2021
5Source: Snap Inc. internal data March 23 - October 12, 2021